Aida’s Winter Essentials
Online Skin Care Evaluation
Take the quiz
Discover your perfect skincare routine with just a click! Our quick and thorough quiz helps you understand your skin’s needs and provides personalized product recommendations and self-care practices to enhance your skin health holistically.
Hot Off The Press
Travel in Style: Aida's Exclusive Picks
When you've spent over thirty years working with skin, you become very particular about what you put on yours. Aida Bicaj travels with a short list. No excess, no experimentation — just the products she trusts completely, chosen for how skin behaves when it's in transit: dehydrated by cabin air, stressed by time zones, exposed to new climates and unfamiliar water. Here is what's always in her bag.
Read More
Why Your “Hydrating” Drugstore Chapstick Is Making Your Lips Worse
Everyone reaches for the cheapest chapstick when their lips start flaking, cracking, or itching. It feels right. It calls itself hydrating. It’s at every checkout line. But here’s the unpleasant truth: most drugstore lip balms do nothing but trap dryness and create a re-application cycle that actually worsens chapped lips.
Read More
Snow day Essentials
Let’s talk about the skincare equivalent of your warmest parka and softest scarf—because your skin needs serious backup during snow days. When temperatures drop, wind whips your face, and indoor heat dries everything out, your skin barrier can take a hit fast. That's why Aida swears by a winter routine that’s all about hydration, protection, and repair using some of her favorite Biologique Recherche products.
Read More
